How we work the Generative Engine Optimization at TU: visibility, AI, and strategy from the inside 

Talking about GEO strategy is no longer just about local SEO or ranking well on Google. At TU, we approach it from a much broader perspective: ensuring our content, services, and products are visible and accessible wherever searches happen—whether on traditional search engines, social platforms, or in responses generated by artificial intelligence.  Our goal is ...

Google’s Agent-to-Agent (A2A) Protocol: the definitive guide for multi-agent AI Teams 

The moment I read Google’s announcement of the Agent2Agent (A2A) protocol at Google Cloud Next ’25 I realized we were witnessing the birth of a networking layer for multi-agent systems as important as REST was for web services. In this deep-dive I’ll walk you through what A2A is, how it works, and—most importantly—how to put ...

Artificial intelligence is redefining ASO: a revolution in app visibility

At WWDC (Apple Worldwide Developers Conference) 2025, Apple announced a development that could be a game-changer for those of us in the app industry. Not only is Artificial intelligence coming to their devices, but it will also influence how apps are discovered on the App Store. While this may sound technical, it marks a complete ...

What is metadata and how to remove it properly

Every time a digital file is shared—whether it’s an image, a PDF, or a Word document—it also transmits hidden information: metadata. Although often overlooked, metadata can contain sensitive data that should be removed before sending or publishing the file. What is metadata? Metadata refers to hidden fragments of information embedded in a digital file. While ...

NFTs 2.0: applications beyond art

You may have already heard of NFTs. You may even have thought they were just digital images sold at high prices. But that was just the beginning. Today, NFTs 2.0 are bringing about an evolution that goes far beyond art: we are talking about specific uses and applications that are already changing industries. So, what ...

Wi-Fi Day 2025: celebrate 20 June with safer browsing

Every 20 June the tech community marks Wi-Fi Day, also known as World Wi-Fi Day. Far from a token anniversary, the date reminds us that wireless connectivity is both a gateway to knowledge and a potential entry point for attackers. That’s why this year we invite you to take things a step further: turn the ...

How AI bias affects the LGBTQ+ community: misgendering AI and algorithmic discrimination

During Pride Month 2025, discussions around diversity and inclusion in technology become more visible. Artificial intelligence plays a central role in many platforms but, how does it affect the LGBTQ+ Community? What does misgendering AI look like? And, how does algorithmic discrimination  impact digital spaces? This article explores how AI bias influences representation and highlights ...

Trump and quantum cybersecurity: A step back in the quantum age?

Donald Trump’s latest executive order has reignited a crucial debate: how much do political decisions really shape our digital security? According to sources like Forbes, Cybersecurity Dive o The Verge, the order reverses several initiatives from the Biden administration, especially those tied to artificial intelligence and post-quantum cryptography. Among the most controversial moves is the ...

Google Veo 3: how to generate videos with AI  

The race to lead the development of AI-generated content, especially in video creation, is accelerating. While platforms like OpenAI advance with tools like Sora, Google has introduced Veo 3, a model designed to redefine how audiovisual content is created from text. This launch comes at a pivotal moment, as the demand for creative tools powered ...

Bing Video Creator: Microsoft’s new net on AI Video Generation 

In the fast-paced world of artificial intelligence, new tools emerge almost every week, aiming to revolutionize content creation. Just a few days ago, Microsoft unveiled its new platform: Bing Video Creator. What’s particularly interesting is that this tool enters the scene as a clear response to the launch of Google’s Veo 3, joining the fierce ...

Artificial intelligence for summer travel: smart vacations, cheap trips, and personalized getaways

New technologies are redefining the way we enjoy our free time. This summer 2025, artificial intelligence applied to the travel sector will revolutionize the way we organize and experience our summer vacations. The traditional way of searching for flights and hotels online has changed. Now we can take advantage of smart tools that do the ...